Made to Stick: Why Some Ideas Survive and Others Die – Chip Heath and Dan Heath
Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas–entrepreneurs, teachers, politicians, and journalists–struggle to make them “stick.”
In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits.
Made to Stick will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.
Dear Wife – Kimberly Belle
Beth Murphy is on the run…
For nearly a year, Beth has been planning for this day. A day some people might call any other Wednesday, but Beth prefers to see it as her new beginning–one with a new look, new name and new city. Beth has given her plan significant thought, because one small slip and her violent husband will find her.
Sabine Hardison is missing…
A couple hundred miles away, Jeffrey returns home from a work trip to find his wife, Sabine, is missing. Wherever she is, she’s taken almost nothing with her. Her abandoned car is the only evidence the police have, and all signs point to foul play.
As the police search for leads, the case becomes more and more convoluted. Sabine’s carefully laid plans for her future indicate trouble at home, and a husband who would be better off with her gone. The detective on the case will stop at nothing to find out what happened and bring this missing woman home. Where is Sabine? And who is Beth? The only thing that’s certain is that someone is lying and the truth won’t stay buried for long.
To All the Boys I’ve Loved Before – Jenny Han
To All the Boys I’ve Loved Before is the story of Lara Jean, who has never openly admitted her crushes, but instead wrote each boy a letter about how she felt, sealed it, and hid it in a box under her bed.
But one day Lara Jean discovers that somehow her secret box of letters has been mailed, causing all her crushes from her past to confront her about the letters: her first kiss, the boy from summer camp, even her sister’s ex-boyfriend, Josh.
As she learns to deal with her past loves face to face, Lara Jean discovers that something good may come out of these letters after all.
My Lovely Wife – Samantha Downing
Our love story is simple. I met a gorgeous woman. We fell in love. We had kids. We moved to the suburbs. We told each other our biggest dreams, and our darkest secrets. And then we got bored.
We look like a normal couple. We’re your neighbors, the parents of your kid’s friend, the acquaintances you keep meaning to get dinner with.
We all have secrets to keeping a marriage alive.
Ours just happens to be getting away with murder.
The Library of Lost Things – Laura Taylor Namey
From the moment she first learned to read, literary genius Darcy Wells has spent most of her time living in the worlds of her books. There, she can avoid the crushing reality of her mother’s hoarding and pretend her life is simply ordinary. But when a new property manager becomes more active in the upkeep of their apartment complex, the only home Darcy has ever known outside of her books suddenly hangs in the balance.
While Darcy is struggling to survive beneath the weight of her mother’s compulsive shopping, Asher Fleet, a former teen pilot with an unexpectedly shattered future, walks into the bookstore where she works…and straight into her heart. For the first time in her life, Darcy can’t seem to find the right words. Fairy tales are one thing, but real love makes her want to hide inside her carefully constructed ink-and-paper bomb shelter.
Still, after spending her whole life keeping people out, something about Asher makes Darcy want to open up. But securing her own happily-ever-after will mean she’ll need to stop hiding and start living her own truth—even if it’s messy.